Annual Report 2023/2024 Front Cover, depicting a mother and two children enjoying the RELICS exhibition

Annual Report 2023-2024

This year marked the completion of our previous Five-Year Strategic Plan. The Museum focused on finalising the delivery of its strategic priorities: to reach out to more people, transform our building and collections, stretch thinking, lead a digital museum revolution, engage every schoolchild and grow our income and enhance value for Aucklanders. We welcomed our new Tumu Whakarae Chief Executive, David Reeves, at the start of this financial year and he continued the development of our new strategic direction, The Path to 2029, which Tāmaki Paenga Hira Auckland War Memorial Museum launched in July 2024. This direction plots our course in a fresh new direction, one that firmly grounds us in the positive social impact that our collective mahi has in the world. It also takes us to a significant milestone, the centenary of our time on Pukekawa Auckland Domain.

Read more about this year’s achievements in our Annual Report 2023/2024.

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